Global Outlook 2022

Collaborative Perspectives 2022




At the start of 2021, there was an expectation that the world would to return to normal. Vaccines were rolling out, the world seemed a little more peaceful, (all things considered) and in comparison to the previous decade. There was plenty of chatter in Sydney and Shenzhen alike that it would be a matter of a few short months before we would all return to the workplace and life before Covid. But 2021 was much more turbulent than expected, with the rise of new, fast spreading Covid variants, a growing brain drain, ludicrously high property prices, and some of the highest global inflation levels in a generation.

The level of turbulence will continue to increase in 2022. New variants continue to emerge and may cause workplaces to temporarily go remote again or even tip the balance for staff working permanently from home. While most companies supported a remote work structure during the peak Covid months, consistent remote working has also begun to create more unevenness around where, when, and how much different employees are working. Expect wage cuts and salaries to fall below inflation. These realities will be added to an on going technological transformation and greater efficiency. 


What has not been expected at all is The Russian Federation’s Special Military Operation in The Ukraine. European economies, and beyond,  have been dealt an unexpected blow and hopes for a softening of Chinese US/European relationships have been set back somewhat by China’s support for Russia’s geo-political position in relation to NATO and The West.


Having said that, and regardless of imminent interest rate hikes, there is growth to be seen particularly in the technology, healthcare, pharmaceutical and consumer packaged goods sectors. Recovery coming out of the Covid period, countries and economies beginning to open up again and people starting to travel again are key to our economies getting back on track. The challenges of the last few years seem to have better equipped businesses and marketeers to face the unexpected, and this is indeed proving to a year of just that - the unexpected!

Corporate photo Jason.jpg


Digital Lunchbox


Digital Lunchbox

About Jason Dooris


I have created and designed marketing and growth strategies for some of the world’s recognisable brands includingAmazon, Deloitte, Saatchi and Saatchi, Optus, Virgin Mobile, Big W, Woolworths Supermarkets, Dan Murphys,Nespresso and Landlease. I have also worked with many Government departments on culture change and identitybranding.

I am passionate about people leadership and development - empowering and engaging large marketing and brand teamsthrough coaching, training, and mentorship for performance excellence.  I currently lead a global/remote team acrossmultiple locations including Australia, Argentina, Hong Kong and China.

I have a proven history of achievement in delivering corporate growth plans, and successful marketing initiatives tostimulate revenue growth and outperform sales objectives and have strong digital technology capabilities in advertising,communications, social media, marketing, and creative agency management.

My career experience has enabled me to present and speak across numerous platforms and industries as a subject matterexpert, namely: ABC News, Sunrise, for the Australian Government, IBM Annual Global Conference, Emirates AnnualConference, AMP Board, New York Art Directors Club, Media & Marketing Europe, Australian Financial Review, andWeb Summit.

I also volunteer my time and give back to the community via Board and Committee memberships.


Some key achievements and skills:

Ø  Exceptional abilities in the development/implementation of marketing and growth innovations, ensuring businesssustainability and continuous growth while cultivating strategic partnerships.

Ø  A high impact leader and influencer with proven expertise in directing/coordinating all top to bottom functions ofmarketing, media, data analytics, traditional, & digital creative campaigns, business processes and performance groups.

Ø  Completed large scale advertising and marketing projects, managing the entire product lifecycle, including research,prototype development, manufacturing, sales, branding, and marketing.

Ø  Outstanding business and financial acumen with a forward-looking approach and collaborative styles.

Ø  Interpersonal dexterity and executive influencing skills to build and sustain strong and mutually beneficial professionalrelationships with key stakeholders, clients, and staff members.

My area of expertise includes Brand Awareness & Integration, New Business Development, Team Leadership &Direction, Public Speaking Abilities, Consultation Services, Growth Strategies Implementation, Commercial BusinessAcumen, Hard-Hitting Negotiations, Stakeholder Engagement, Course Marketing, Business Transformation, Marketing &Advertising, Product Development, Risk Mitigation, Advertising and Media Solutions.


Feel free to email me at jasondooris@mac.com or visit my personal website jasondooris.com


Its been an exciting first half!




Personal awards and awards as a business owner and leader.

Get in touch

Email: jasondooris@mac.com

Phone: 0427 198 366

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